A cartoon animation presenting the Gartenwaldi portal

Stop Motion Animation - Frame by Frame

We created a drawing animation (company presentation) developed and produced for the Gartenwaldi company. The animation was to be used to promote an advertising service that sells and exchanges gardening products. Hand-sketched elements presenting a genre scene - a family decides to have a barbecue in their garden, thus using garden equipment that is part of the Gartenwaldi store/sales platform.

We came to the conclusion that a hand-drawn animation would work perfectly, as always. It builds trust through its "human element". The dominant green colors (also the brand colors) work well with the film's theme - most of the action takes place in the garden.

The style itself cannot be classified as whiteboard animation because there is no hand directly drawing shapes or moving elements in the scene.